Raouf Ragheb Garas, S. (2021). Measuring Consumers' Intention to Use Aggregator Food Ordering and Delivery Mobile Apps: a post COVID19 examination. test, 12(2), 640-669. doi: 10.21608/jces.2021.188348
Sally Raouf Ragheb Garas. "Measuring Consumers' Intention to Use Aggregator Food Ordering and Delivery Mobile Apps: a post COVID19 examination". test, 12, 2, 2021, 640-669. doi: 10.21608/jces.2021.188348
Raouf Ragheb Garas, S. (2021). 'Measuring Consumers' Intention to Use Aggregator Food Ordering and Delivery Mobile Apps: a post COVID19 examination', test, 12(2), pp. 640-669. doi: 10.21608/jces.2021.188348
Raouf Ragheb Garas, S. Measuring Consumers' Intention to Use Aggregator Food Ordering and Delivery Mobile Apps: a post COVID19 examination. test, 2021; 12(2): 640-669. doi: 10.21608/jces.2021.188348

Measuring Consumers' Intention to Use Aggregator Food Ordering and Delivery Mobile Apps: a post COVID19 examination

المجلة العلمية للدراسات التجارية والبيئية
Article 15, Volume 12, Issue 2, April 2021, Pages 640-669    PDF (625.44 K)
Document Type: المقالة الأصلية
DOI: 10.21608/jces.2021.188348
Author
Sally Raouf Ragheb Garas*
LECTURER OF MARKETING Pharos University in Alexandria (PUA)
Abstract
The purpose of the study is to examine the impact of perceived ease of use, perceived usefulness and technology involvement on intention to use aggregator food ordering and delivery mobile apps. A single cross sectional descriptive research was conducted. questionnaires were gathered from 257 aggregator food ordering and delivery mobile app users. Regression was used to test the hypotheses. Results indicate that perceived usefulness, followed by technology involvement then perceived ease of use have significant positive impacts on intention to use aggregator food ordering m-apps
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