Waheed, S. (2023). Artificial intelligence techniques and tools and manifestations of change in the role of product designer. test, 13(2), 203-224. doi: 10.21608/idj.2023.287428
Samaa Ahmed Waheed. "Artificial intelligence techniques and tools and manifestations of change in the role of product designer". test, 13, 2, 2023, 203-224. doi: 10.21608/idj.2023.287428
Waheed, S. (2023). 'Artificial intelligence techniques and tools and manifestations of change in the role of product designer', test, 13(2), pp. 203-224. doi: 10.21608/idj.2023.287428
Waheed, S. Artificial intelligence techniques and tools and manifestations of change in the role of product designer. test, 2023; 13(2): 203-224. doi: 10.21608/idj.2023.287428

Artificial intelligence techniques and tools and manifestations of change in the role of product designer

International Design Journal
Article 15, Volume 13, Issue 2 - Serial Number 50, March and April 2023, Pages 203-224    PDF (4.01 M)
Document Type: Original Article
DOI: 10.21608/idj.2023.287428
Author
Samaa Ahmed Waheed
Metalwork Department, Faculty of Applied Arts, Helwan University
Abstract
Artificial intelligence is a technology of increasing importance in the world of product design. The study of artificial intelligence and its patterns, procedures and methods of using it in design and decision-making until reaching design results is imperative in light of the conditions of our world, as it imposes on us developments related to data science and the increase in the volume of information, in a way that exceeds much of the capabilities of the human mind and traditional thinking patterns. But how does AI affect product design and how can it help designers create more innovative and effective solutions? It is important for a designer to realize and understand what artificial intelligence is. It is a technology that enables machines to perform tasks that require human intelligence, such as learning, reasoning, and perception. This is achieved through the use of algorithms and data that allow the machine to "learn" independently and improve its skills over time. Now, how can AI affect product design? One of the main methods of AI is to transform product design through the use of machine learning algorithms. This can help designers decide which features to include in a new product. The research problem can be summarized in the following questions: What is the role of artificial intelligence in the product design process? Can artificial intelligence provide information and data about design requirements, consumer desires and needs, and then the ability to make an appropriate design decision? What are the artificial intelligence tools that can be employed in product design and at any of its stages? This study aims to identify the techniques and tools of artificial intelligence and their impact on the product design process at its various stages, as well as its effectiveness in the role of creative and innovative product designers. The study used descriptive analytical and deductive approaches. In addition, design attempts are made using a number of design applications using artificial intelligence. 
Keywords
Product Design; Design Process; Artificial Inelegance; Computer Vision; Algorithms; Ideation & Innovation
Supplementary Files
References
  1. MenaTech (2022), How does artificial intelligence excel in marketing? Retrieved from https://www.menatech.net/ How does artificial intelligence innovate in marketing?  (In Arabic)
  2. Editorial Team (2021) How AI Affects User Experience Design, accessed from https://tawasulforum.org/article (In Arabic)
  3. Hazli Fawaz and Sheikh Hajira. (2021) Applications of artificial intelligence in the field of design and its relationship to creativity and innovation as a modern trend - the Japanese experience as a model, Journal of Legal and Economic Studies, Volume Five, Issue One, pp. 845-863 (In Arabic)
  4. Alessandro Scarano (2019), The fashion collection created with the help of Artificial Intelligence, Retrieved from https://www.domusweb.it/en/product-news/2019/05/23/annakiki-for-huawei-the-ai-powered-fashion-collection.html
  5. Amir Yazdanbakhsh (2021) Machine Learning for Computer Architecture, google Blog. Retrieved from https://ai.googleblog.com/2021/02/machine-learning-for-computer.html
  6. Amirmahdi Seifi and  behrouz pourkhorshidi 2018, Artificial intelligence & industrial design, Dastavard specialized journal of industrial design, Volume 28, Issue 40 - Serial Number 40 Pages 61-52, DOI 10.30480/DASTAVARD.2018.844
  7. Beibei Li (2021) Application of Artificial Intelligence in Electronic Product Design, Publisher: IEEE, 2021 2nd International Conference on Artificial Intelligence and Education (ICAIE), 18-20 June 2021, Dali, China, DOI: 10.1109/ICAIE53562.2021.00057
  8. Catarina Acúrcio 2017 AI in Design Processes, The future of automation in Design, retrieved from https://medium.com/@catarinacurcio/ai-in-design-processes-4ddc113416
  9. Catarina Acúrcio 2017 AI in Design Processes, The future of automation in Design, retrieved from https://medium.com/@catarinacurcio/ai-in-design-processes-4ddc113416
  10. Cautela C., Mortati M., Dell’Era C., Gastaldi L. (2019) The Impact of Artificial Intelligence on Design Thinking Practice: Insights from the Ecosystem of Startups, Strategic Design Research Journal, Vol. 12, No. 1, pp. 114–134 ISSN: 1984–2988, DOI: 10.4013/sdrj.2019.121.08.
  11. Christian Vocke, Carmen Constantinescu, Daniela Popescu (2019), Application potentials of artificial intelligence for the design of innovation processes, 29th CIRP Design 2019 (CIRP Design 2019)
  12. David C Brown (2020)), Artificial intelligence for design process improvement, https://www.academia.edu/2933408/Artificial_intelligence_for_design_process_improvement
  13. Foster Technology Group (2020), Artificial Intelligence in Design, retrieved from https://designinterface.com/artificial-intelligence-in-design/, on 20 January 2020
  14. Harvard Business School) 2020) Artificial Intelligence in Business: Creating Value with Machine Learning retrieved from https://professional.dce.harvard.edu/programs/artificial-intelligence-in-business-creating-value-with-machine-learning/#outcomes
  15. Hasan Selman (2021) AI for beginners, in Artificial Intelligence, Data Science retrieved from https ://dataconomy.com/2022/05/the-basics-of-artificial-intelligence/ on February 12, 2021
  16. https://www.technologyreview.com/2022/01/19/1043819/sustainability-starts-in-the-design-process-and-ai-can-help/
  17. Innovation & Design (2022), How to Design with Dall-E: Benefits of A.I to Product Design, retrieved from https://ennostudio.com/insights/design-with-dall
  18. Janjira Aphirakmethawong; Erfu Yang; Jörn Mehnen (2022), An Overview of Artificial Intelligence in Product Design for Smart Manufacturing, : 2022 27th International Conference on Automation and Computing (ICAC), Bristol, United Kingdom, 01-03 September 2022, DOI: 10.1109/ICAC55051.2022.9911089
  19. Mickael Brossard, Giacomo Gatto, Alessandro Gentile, Tom Merle, and Chris Wlezien )2020( How generative design could reshape the future of product development, Retrieved From https://www.mckinsey.com/
  20. Patrick Hebron (2016), Machine Learning for Designers, O'Reilly Media, Inc.
  21. Products That Count 2022 Designing Great Products retrieved from https://productsthatcount.com/
  22. Rima Sabina Aouf )2017(, Algorithm designs seven million different jars of Nutella, retrieved from https://www.dezeen.com/2017/06/01/algorithm-seven-million-different-jars-nutella-packaging-design/
  23. Roberto Verganti Luca and Vendraminelli Marco Iansiti (2020) Design in the Age of Artificial Intelligence, retrieved from https://www.hbs.edu/ris/Publication%20Files/20-091_3889aa72-1853-42f8-8b17-5760c86f863e.pdf
  24. Roopinder Tara (2022)The Digital Transformation of Product Design: How are design teams using and planning for design technology fueled by data? Retrieved from https://www.oracle.com/a/ocom/docs/oracle-digital-transformation-of-product-design-report-final.pdf
  25. Roosmarijn de Rooij (2019), Artificial Intelligence in the Design Process: Is Fashion Ready?, retrieved from https://www.brand-experts.com/e-commerce/artificial-intelligence-in-the-design-process/
  26. Stanford Encyclopedia of Philosophy (2018) Logic and Artificial Intelligence, retrieved from https://plato.stanford.edu/entries/logic-ai/
  27. Yan Li. Jian Wang. Xianglong Li. Wu Zhao (2007). Design creativity in product innovation, Int J Adv Manuf Technol (2007) 33: 213–222 , DOI 10.1007/s00170-006-0457-y
  28. D J Walker, B K J Dagger, R Roy (2019) Creative Techniques in Product and Engineering Design - A Practical Workbook, Woodhead Publishingl Imited
  29. Tracy Diane Cassidy (2011) The Mood Board Process Modeled and Understood as a Qualitative Design Research Tool, The Journal of Design, Creative Process & the Fashion Industry, Volume 3, 2011 - Issue 2 DOI:10.2752/175693811X13080607764854
  30. Statista (2020) Revenues from the artificial intelligence (AI) software market worldwide from 2018 to 2025 retrieved from https://www.statista.com/
  31. Sinead Donnelly (2019) 5 Human Skills Robots Will Never Replace, retrieved from https://www.digit.fyi/5-human-skills-robots-will-never-replace/
  32.  Kalpanik S. (2008), Artificial Imagination Hardcover , Published by‎ Center of Artificial Imagination, Inc. (January 1, 2008)
  33. Dehouche, N., & Dehouche, K. (2023). What is in a Text-to-Image Prompt: The Potential of Stable Diffusion in Visual Arts Education. arXiv preprint arXiv:2301.0190
Statistics
Article View: 3,624
PDF Download: 2,194