THE IMPORTANCE OF APPLYING EQUESTRIAN TOURISM TO DEVELOP SPORT TOURISM INDUSTRY IN EGYPT | ||
| Journal of Association of Arab Universities for Tourism and Hospitality | ||
| Volume 23, Issue 2, December 2022, Pages 290-301 PDF (910.95 K) | ||
| Document Type: Original Article | ||
| DOI: 10.21608/jaauth.2023.187218.1418 | ||
| Author | ||
| Yara Elabd* | ||
| 86ا-ترعه الجبل -حدائق القبه | ||
| Abstract | ||
| Abstract This paper focuses on the importance of applying equestrian tourism in Egypt as a competitive advantage to the Egyptian tourism destination in general and the Egyptian sport tourism sector in particular with specific emphasis on investigating the perceptions of the competence of Egypt as a suitable destination for implementing equestrian tourism activities and the extent to which it possesses the resources/requirements of implementing the range of equestrian-related activities and events for the benefit of all its stakeholders. The existing literature on sport tourism recognizes it as a significant socio-cultural and economic phenomenon that has clearly developed in contemporary society alongside the continuous developments of outdoor and adventure tourism activities in various destinations across the globe. Sports tourism is one of the most rapidly expanding divisions of the tourism business. As a result, the government and sports organizations should be focused on developing all forms of sporting activities, particularly those involving horses. Egypt offers the characteristics essential to become one of the most important horse commercial centers and a famous equestrian tourist destination. | ||
| Keywords | ||
| Keywords: Sports tourism; Equestrian tourism; Sports Marketing; social media; Horse shows | ||
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