Assessing the Impact of Blockchain Technology on Guests Behavior in Five-Star Hotels Using UFAUT Model | ||
| Journal of Tourism, Hotels and Heritage | ||
| Volume 6, Issue 2, June 2023, Pages 27-41 PDF (484.52 K) | ||
| Document Type: Original Research | ||
| DOI: 10.21608/sis.2023.206030.1136 | ||
| Author | ||
| Safwat Abd Elmonem Darwesh* | ||
| King Mariot Higher Institute of Tourism and Hotels | ||
| Abstract | ||
| Block chains are a real revolution in the world of modern technology, which will have many benefits in facilitating various economic transactions, and due to the many benefits of this technology in various economic fields, it has imposed its presence at the international level, as many international institutions such as the Commercial International Bank - Conference The international economy, as well as many countries of the world, held conferences to discuss ways to benefit from this technology, and this technology was presented at the third conference of world youth hosted by Egypt, and hotels are not far from applying this technology in many countries of the world, so this study aimed to identify the extent of acceptance Hotel customers and their expectations towards the facilities that this technology will provide if it is applied in Egyptian hotels and the impact of these facilities and benefits on the behavioral intention to use the technology of block chains, depending on the unified theory of acceptance and use of technology (UFAUT), and the study adopted the descriptive analytical approach and the explanatory approach, and to obtain Data to achieve the objective of the study. Survey forms were distributed to a random sample of five-star hotel customers in (Alexandria, Cairo and Sharm El-Sheikh), 400 forms. The study relied on the spssv26 program to analyze the data. | ||
| Keywords | ||
| block chains; guests behavior; five-star hotels; UFAUT | ||
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