Pros and cons of domestic customer from the view point of hoteliers in Egypt | ||
| Journal of Association of Arab Universities for Tourism and Hospitality | ||
| Article 20, Volume 15, Issue 1, 2018, Pages 116-125 PDF (213.03 K) | ||
| Document Type: Original Article | ||
| DOI: 10.21608/jaauth.2018.48000 | ||
| Authors | ||
| Hany Essam El-Din Mohamed1; Ahmed Mohamed Atef2 | ||
| 1Hotel Management Department, Faculty of Tourism and Hotel Management, Helwan University | ||
| 2Hotel Management Department, The Higher Institute for the specific studies, El-Giza | ||
| Abstract | ||
| The objective of the research is to know Pros and cons of domestic customer from the perspectives of hoteliers. The first stage includes developing a manager’s questionnaire for a sample of eighteen resort hotels in Hurghada and Sharm El Sheikh. The second stage includes interviewing ten experts in the tourism field. The results indicated that the majority of hotel managers encourage domestic tourism. On the other hand, hotel managers prefer to serve foreigners than Egyptian customers due to that the behavior and attitude of Egyptian customers are not acceptable. The research presented relevant recommendations the most important of which is the need to activate an intensive advertising campaign by the Ministry of Tourism for enhancing Egyptian customers' behavior concerning how to deal with the hotel facilities and to maintain them. | ||
| Keywords | ||
| Egyptian customers; Domestic tourism; customer attitude/behavior; customer | ||
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