The Impact of Communication Climate on Employees’ Motivation (An applied study on Travel Agencies) | ||
| Journal of Association of Arab Universities for Tourism and Hospitality | ||
| Article 17, Volume 13, Issue 2, 2016, Pages 103-120 PDF (549.38 K) | ||
| Document Type: Original Article | ||
| DOI: 10.21608/jaauth.2016.48022 | ||
| Author | ||
| Nehal Mohamed Eltayeb | ||
| Faculty of Tourism and Hotel Management, Tourism Department, Pharos University in Alexandria | ||
| Abstract | ||
| This study aims to identify the impact of communication climate on employees’ motivation (Satisfaction, commitment, and rootedness) in travel agencies category A. Communication climate is the tone of relationships between people who work together. Employees can work properly within their organizations if there is good communication between the company represented by the management as a supervisor and the employees as subordinates. This research utilizes quantitative method to analyze data. The research was conducted by surveying 260 travel agents .The findings reveal that there was a statistically significant weak negative correlation (-0.246) between defensive communication climate and employees’ motivation and a moderate significant positive correlation (0.512) between supportive communication climate and employees’ motivation. Supportive communication climate has a significant impact on employees' motivation representing 26,3% while defensive communication climate has a significant weak negative impact on employees' motivation representing 0.06%. | ||
| Keywords | ||
| Communication climate; Supportive and Defensive communication; Work Motivation and Travel Agencies | ||
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